Below is a guest opinion article I wrote for C21 FutureMedia, released in print at MIPTV and online just now. GAMES FOR TV: While all the talk may currently be about the ‘gamification’ of television, Ex Machina founder and CEO Jeroen Elfferich argues that the entertainment industry needs to think along rather different lines.
It’s that time of the year again: MIP! This year MIPTV is joined by its younger, tech savvier brother: MIPCUBE. Ex Machina will be at both in force and we look welcome to see you there – and why not join our drinks reception on Sunday, April 1st? Read on for details.
On February 21st, Ex Machina’s Richard Morris and Jeroen Elfferich talked about interactive, second screen TV cases at the BBC Fusion ‘Second Screen Telly’ summit.
Below is a post I wrote for Appmarket.tv. It reflects my thinking about the future of TV, and how, as TVs become more connected, they actually need to be able to do less.
I spent my Valentine’s night in a not-so-romantic but nevertheless interesting setting: a studio with web celebs Erwin Blom (@erwblo) and Roeland Stekelenburg (@stekel).
(This post was originally posted on Irdeto’s TV Everywhere blog) In the first phase of our TV Everywhere enablers mini-series, I discussed Companion TV with second screen expert, Jeroen Elfferich, CEO & co-founder at Ex Machina
What a year 2011 was. Second screen has gone from experimental to mass market. So what have we been up to recently?
Today we’re launching our new website – glad you found it! Please enjoy your time here and let us know if you have any feedback.
Today Talpa, RTL and Vodafone announced half a million downloads of the second screen ‘Thuiscoach’ app.
BBC’s TV show ‘Click’ ran an item on “The phenomenon of two screen viewing” yesterday and mentioned Intuition.
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