Blokken is the number 1 rated TV quiz show in Belgium, combining one of the most famous building block games with a quiz format. The online version was created to grow the VRT/EEN portal, with a younger and demographically diverse audience.
The Story
Ex Machina transformed the show into a casual multiplayer game, playable 24/7. Despite its unique look and game play, Blokken was entirely developed using Ex Machina’s platform. The template and game play solution ensured that the game could keep its unique game flow, as well as facilitating multiplayer game sessions in head to head battles.
The online Blokken game became an instant success with over 10,000 unique players a day. It’s attracting a broad target audience and has helped to increase the Blokken TV ratings.
